Course Badgei dont have words to explain but my overall experience is going well with you guys.
Digital Marketing Fundamentals
With this course, you will learn the fundamentals of digital marketing that will assist you in advancing your career.
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Learning Outcome
- Know what digital marketing is
- Explore AIDA principles
- Learn how to manage a digital marketing budget
- Find out the right marketing channels
- Become an expert in email marketing
Course Overview
In the digital age, companies promote and sell products and services online through social media marketing, search engine marketing, etc. Digital marketers are, therefore, in high demand. In this course, you’ll learn the fundamentals of digital marketing to help you advance in your career.
We will cover all key areas of digital marketing in our course. You’ll have a concise understanding of the buyer journey and how you can use the AIDA model in this context. We’ll also cover how to do effective marketing by personalising the buyer journey. If you’re a newbie and you might not be sure about paid marketing or marketing through social media, we are here to assist you in this regard. Moreover, as you progress with our course, you’ll learn details of email marketing and so much more.
An expert instructor designed this “Digital Marketing Fundamentals” course to provide you with the best learning experience possible. Our goal is for you to learn and apply the lessons from this course to improve your skills to be successful in your desired position.
No further delay. Enrol Now!
Course Description
This course is an excellent learning opportunity for those who are passionate about the topic and who are interested in a successful career within the relevant industry. Professionals currently working in this field who wish to brush up on their knowledge and advance their careers may also enrol in this program.
In the Digital Marketing Fundamentals Course, you will find a number of engaging, in-depth modules that will provide you with comprehensive theoretical knowledge that will enable you to succeed in your career. As proof of your completion, you will receive a free e-certificate from Learndrive.
Using computers, tablets, smartphones, and other internet-enabled devices, you can access the course modules at your own pace. Invest in your professional development today and learn skills that will lead to your dream job. Become a career leader by taking this course online.
What Do You Get With The Digital Marketing Fundamentals Course?
- Premium Video Materials in bite-sized format for the most accessible learning experience
- Free e-certificate after completing the course
- Flexible study time and pace
- Instructor-led Course
Course Design
Students can access the course using any internet-connected device through our online learning platform. You may study at your own pace since there are no formal deadlines or teaching schedules.
Certification
The learners who pass the course will receive a Learndrive Certificate as a badge of accomplishment. The e-certificate is free of charge. There is a small fee, however, if you want a hard copy of your certificate.
Who Is This Course For?
The course is right for you if you already work in this industry or want to make the transition. This Digital Marketing Fundamentals Course is designed to enhance your expertise and improve your CV.
Requirements
Students from all backgrounds are welcome to participate in the online training. There are no requirements for participation. The only prerequisite for studying this Digital Marketing Fundamentals Course is an interest in learning and a good grasp of English, mathematics, and computer skills.
Course Instructor
Jade Ball
As a leader in online courses, Jade Ball helps you improve your English and build business confidence. Our instructor, Jade, is a native English speaker and has spent ten years working with various non-native speakers. So she knows the pitfalls in pronunciation! The extensive experience Jade has gained over the years has enabled her to develop a series of courses full of hints and tips to make learning English fun and rewarding. In addition to building her own business, Jade Ball has also spent the last decade providing independent business coaching for businesses at every level. The courses she has developed a focus on the key skills needed in the industry, whatever your position, to be successful. Using Jade’s experience, each course is carefully curated to cover the subject’s essentials while keeping it simple and easy to digest.
Accreditation
This course is accredited by CPDQE. The demand for professionals to engage in Continuing Professional Development is escalating, irrespective of the industry, career stage, or job function. CPD serves as an impactful mechanism for skill enhancement, maintaining the relevance of academic credentials, and strategically advancing one’s career.
This CPDQE Certified Course will ensure that you have obtained the required CPD trainings for your professional development.
What Students say about us
The courses on the website are well designed, very clear and you can learn a lot of useful skills from them. A very
Enjoying the course at my pace, repeating what I did not understand and learning
Frequently Asked Questions
Everything you need to now about he product billing.
To purchase a course, simply select the course you want, choose your plan from the top right side, and click on the ‘Take this course’ button to initiate the checkout process. You will receive access as soon as the payment is processed.
We accept various payment methods, including credit/debit cards, PayPal, and bank transfer. If you don’t have a card or paypal, contact us for alternative payment methods.
If you’re not satisfied with our course, you can request a refund within 14 days of purchase. We follow a no-questions-asked refund policy, and you will receive a full refund.
Yes, upon successful completion of the course and exam (if applicable), you will receive a free digital certificate that can be downloaded and printed.
Yes, our courses are CPDQE accredited. CPDQE is an independent body that accredits courses and events for continuous professional development, ensuring they meet high-quality standards.
You can verify your certificate by visiting the Learndrive certificate verification page and entering your certification code. This will confirm the authenticity of your certificate.
To redeem your voucher, first visit the voucher redemption page. Enter your personal details and paste the voucher code into the designated field (do not type the code manually). After that, click the “Send” button. You will receive your login details via the email address you provided. Once you have received them, log in to our website and access your course from your dashboard.
Course Curriculum
| Module 1: Introduction | |||
| Digital Marketing Fundamentals – Introduction | 00:01:00 | ||
| Module 2: What Is Digital Marketing | |||
| What is digital marketing | 00:02:00 | ||
| Module 3: The Digital Marketing Journey | |||
| The digital marketing journey | 00:05:00 | ||
| Care for a Feedback | 00:01:00 | ||
| Module 4: Building the Buyer Journey | |||
| Building the buyer journey | 00:06:00 | ||
| Applying the AIDA model | 00:04:00 | ||
| Module 5: Personalising the Buyer Journey | |||
| Personalising the buyer journey | 00:04:00 | ||
| Module 6: Paid Advertising | |||
| Paid Advertising | 00:06:00 | ||
| Budgeting for Paid Advertising | 00:06:00 | ||
| Module 7: The Role of Social Media | |||
| The role of social media | 00:06:00 | ||
| Module 8: Effective Email Marketing | |||
| Effective email marketing | 00:07:00 | ||
| Final Quiz: Digital Marketing Fundamentals | |||
| Final Quiz: Digital Marketing Fundamentals | 00:05:00 | ||
| Order Your Transcript | |||
| Order Your Transcript | 00:01:00 | ||
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